Anaxi is broadening the availability of its Oasis Loyalty program, making it compatible with a variety of casino operators, irrespective of their existing casino management system (CMS). This implies that operators utilizing a non-native CMS can now incorporate Anaxi’s loyalty program into their current infrastructure.
This action aligns with Anaxi’s “single player, unified experience” philosophy, striving to deliver a smooth and integrated experience for players across diverse casinos and platforms.
Oasis Loyalty is a robust program empowering players to accumulate rewards through an adaptable rules engine, encompassing both gaming and non-gaming expenditures. This enables casinos to engage a broader spectrum of players. The program also features sophisticated marketing tools such as personalized campaigns and tiered rewards, granting casinos the adaptability to customize their loyalty programs to their unique requirements.
Across the entire organization, clients will appreciate benefits and a consolidated incentive structure, creating a fluid journey, as highlighted by Anaxi.
Regarding smooth transitions, FanDuel recently revealed a collaboration to act as Anaxi’s distributor within North America.