Caesars Entertainment is amplifying its commitment to Atlantic City by injecting an additional $56 million into its Harrah’s Resort property. Their current focus is a lavish revamp of the suites and guest rooms within the Coastal Tower.

This initiative represents the latest step in Caesars’ ongoing strategy to rejuvenate its Atlantic City holdings, having already allocated a quarter of a billion dollars over the preceding four years. Consider the striking oceanfront conference facilities, the vibrant Pool After Dark nightlife venue, and the delectable Gordon Ramsay Steak establishment – all components of this ambitious plan. Their objective is clearly to present a comprehensive experience, encompassing premium dining and entertainment alongside modern conveniences such as their cutting-edge sports wagering facility.

The refurbishment will infuse 507 rooms with renewed vitality, guaranteeing visitors can enjoy contemporary comforts like swift internet connectivity. The initial stage of this transformation is scheduled to be unveiled in early 2019, concentrating on the Coastal Tower, strategically situated near the hotel’s main lobby and their recently established sports betting center, The Book. It appears Caesars is wagering significantly on delivering a destination that caters to both corporate travelers and leisure seekers.

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By Lily "Luna" Sanchez

This versatile author holds a Master's degree in Statistics and a Bachelor's in Political Science. They have a strong foundation in polling and survey research, public opinion analysis, and campaign strategy, which they apply to the study of the political and regulatory landscape surrounding the casino industry. Their articles and reviews provide readers with insights into the latest developments in gambling policy and the strategies used by casinos to navigate complex regulatory environments and build positive relationships with policy makers and the public.

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